Tuesday 7 July 2015

Hard work pays off for top marketing prospect

Our programme has strong industry links which can help our graduates as they look to further their careers.

James Holmes will graduate with a Master's in Sports Business Management in December and has already utilised one of those links to secure a role with iProspect, part of the Dentsu Aegis Network, one of the world's largest multinational media and digital marketing communications companies.

Course Leader Tony Keaveny put James in contact with Peter Cobley, Managing Director at recruitment specialists Found Us.

Peter is a media, marketing and advertising expert who used his vast industry knowledge to recommend James to iProspect and Dentsu Aegis. After impressing at his interview James was offered a role as an Affiliate Marketing Graduate at their Manchester office.

James studied Sports Coaching at undergraduate level, gaining first class honours alongside numerous sporting awards over the three year course, but decided to keep this as a back-up whilst exploring the possibilities on our programme.

He gained additional experience away from his studies, working as a Manager at Dallam Sports Centre in Milnthorpe and as a Coach & Development Officer at Kendal Town Football Academy.

James said his UCLan experience has been extremely enjoyable: "The University has got a very relaxed atmosphere, with friendly teachers who are always willing to help. I've probably spent more time in Tony's office than I have in a classroom!

"One big difference from studying at college is the independent learning - I believe you get out what you put in at university. You've got to want to learn and if you put in the effort you'll reap the rewards.

"There's so many lecturers here who've got lots of experience on top of their academic abilities. People like Tony and Stuart Wilkinson, an internationally renowned Rugby League coach, who've been at the top of the industry outside of UCLan and can come in and share what it's like in the real world. That sort of perspective is so valuable when you want to make a name for yourself."

There are numerous opportunities for progression available to James with Dentsu Aegis, with employees encouraged to pursue avenues of interest within digital marketing and advertisement. After completing an initial two year graduate scheme, James will have the option of moving into an executive role.

"I'm really looking forward to it, and from speaking to the panel during the interview I really liked what they had to say regarding opportunities within the company," said James.

"The ethos of the harder you work, the greater the rewards suits me down to the ground.

"I'm currently working on my dissertation so I can give my full focus to iProspect when starting in Manchester.

"I've really enjoyed this course and thank the all tutors who've given me the belief to push myself to achieve the best I can. Results wise, if I get a Merit for the Master's then I'll be happy, but a Distinction would be the icing on the cake.

"I can't wait to get started at iProspect, and I'd like to thank Tony and Peter for the help they've given to me in securing this fantastic opportunity."

No comments:

Post a Comment